Creative Marketing Specialist

About the Role

RazlDazl is seeking a creative, organized, and detail-oriented Creative Marketing Specialist to produce polished visual assets that help market and sell the company's products across Amazon, other marketplaces, websites, email, social media, paid advertising, wholesale, events, and sales initiatives.

This role turns approved product artwork, photography, and messaging into effective customer-facing marketing materials. The Creative Marketing Specialist will balance visual quality, production efficiency, technical specifications, deadlines, and brand and licensing requirements across a wide range of digital and print projects.

This position is separate from Product Design. Product Design owns sellable product designs, primary product artwork, primary product photography, and core product listing imagery. Creative Marketing adapts approved source assets for marketing use and may create additional supporting marketing imagery when appropriate.

Key Responsibilities

Amazon A+ Content

• Develop Amazon A+ Content concepts, layouts, copy treatments, and visual assets.
• Present product features, brand information, and approved customer-facing messaging accurately and clearly.
• Follow Amazon technical requirements, product-accuracy standards, brand guidelines, and licensing requirements.
• Coordinate priorities, specifications, product scope, and revisions with the Amazon Catalog owner.
• Create reusable modules and templates when they improve consistency and production efficiency.

eCommerce and Website Creative

• Create marketplace promotional assets and enhanced-content graphics using approved product imagery and artwork.
• Create Shopify and wholesale banners, landing-page assets, collection graphics, and other website images.
• Adapt approved product images and artwork for marketing and eCommerce use without altering product accuracy.
• Prepare channel-specific versions in the dimensions, formats, resolutions, and file sizes required by each platform.
• Confirm requirements, intended use, priorities, and deadlines with the appropriate channel owner.

Marketing Campaign Creative

• Produce email graphics, campaign assets, promotional images, and supporting launch materials.
• Create polished organic social graphics, branded templates, and campaign materials.
• Develop paid-advertising creative in coordination with the Manager and Paid Advertising team or agency.
• Produce seasonal, licensing, product-launch, promotional, and brand-awareness creative.
• Adapt campaign concepts across the formats and sizes required by each channel while maintaining visual consistency.

Supporting Marketing Imagery

• Use primary product photography and product-development imagery supplied by Product Design.
• Coordinate additional photography needs with Product Design and create supporting marketing imagery when appropriate.
• Capture supplemental marketing imagery when it fits the role's skills, equipment, priorities, and available time.
• Coordinate with Social Media when quick platform-native photos or videos are more appropriate.
• Maintain a clear separation between primary product-design photography and supporting marketing imagery.
 

Sales Events and Company Materials

• Create catalogs, product-selling materials, presentations, pitch decks, inserts, and other approved sales materials.
• Support trade shows, events, wholesale initiatives, licensing presentations, recruiting, and broader company marketing needs.
• Update materials as products, brands, licenses, information, or company priorities change.
• Prepare accurate final files in the formats and specifications required for digital distribution or print production.

Brand Standards and Creative Workflow

• Apply company brand standards, licensing requirements, and approved-artwork guidelines consistently.
• Maintain organized creative files, templates, source assets, working files, and reusable materials.
• Clarify project objectives, deliverables, technical requirements, requesting teams, approvals, and deadlines before significant work begins.
• Maintain visibility into active projects and coordinate competing priorities with the Manager.
• Review completed work for spelling, product accuracy, visual consistency, image quality, specifications, and readiness for its intended use.

Qualifications

• Associate or bachelor's degree in graphic design, visual communication, marketing, digital media, or a related field, or equivalent relevant experience.
• A portfolio demonstrating strong layout, typography, image composition, branding, and digital-marketing design skills.
• Proficiency with professional design software such as Adobe Photoshop, Illustrator, InDesign, or comparable tools.
• Strong understanding of design for digital channels and print, including dimensions, resolution, file formats, color modes,
and production requirements.
• High attention to detail and the ability to maintain product accuracy, brand consistency, and licensing compliance.
• Strong organization and time-management skills with the ability to manage multiple projects, revisions, recurring needs, and
deadlines.
• Ability to receive direction and feedback, ask clarifying questions, explain creative decisions, and collaborate effectively with
multiple teams.
• Clear written and verbal communication skills with consistent follow-through.
• Ability to work full-time on-site in Tremont, Illinois.

Preferred Skills

• Experience creating eCommerce, marketplace, email, social-media, paid-advertising, or website creative.
• Familiarity with Amazon A+ Content, online retail, consumer products, or large product catalogs.
• Experience working with licensed brands, brand standards, approval requirements, or restricted artwork.
• Experience with photo editing, retouching, compositing, product mockups, or supplemental product and lifestyle photography.
• Experience preparing catalogs, presentations, event materials, packaging inserts, or other print-ready files.
• Basic motion-graphics or video-editing experience is helpful but not required.

Performance Expectations

• Accurate, polished, brand-consistent creative delivered on schedule and in the required specifications.
• Effective coordination with channel owners, marketing specialists, Product Design, Sales, and outside partners.
• Reliable quality assurance before files are submitted, published, printed, or shared externally.
• Organized project records, source files, templates, and reusable assets.
• Practical use of templates and repeatable processes to improve speed without reducing creative quality.
• Clear communication about workload, priorities, requirements, approvals, risks, and deadlines.

Compensation and Benefits

• Competitive compensation based on market and experience.
• 401k match, paid vacation, paid holidays, and medical plan.
• Professional development opportunities and room for career growth within the organization.